This flashback post is sparked by the interaction above. As we move toward book release this post is more applicable than ever.
I rarely visit the site yet when I saw a tweet containing the link/teaser below it snagged my attention.
What three words would your kid(s) use to describe you?
For two reasons.
First, it reminded me how long it had been since I asked someone to define my brand for me.
I’m a believer in the importance of defining one’s brand and in remaining consistent in all facets of brand messaging.
The best way to learn if you’re conveying the “brand-message” you think you are is ask someone to explain your blog-brand to you.
The three word concept works perfectly here.
Are the words you receive the antithesis of what you’d expected? Consider this information as you post, guest-post, tweet, facebook, etc.
Are the words you receive close but not precisely the messaging you want to share? Same thing.
Is distilling your blog-brand to three words too hard for people? Challenge yourself to see if your brand is addressing too many (broad) topics. This is something only you can decide.
Second, I was intrigued by the opportunity to find out if others saw me as I viewed myself.
I was curious if I posed the question to the Tornado & Husband what words they’d choose.
As with our No Excuses! exercise, I knew this would force me to become vulnerable.
What do I care (really.) if someone informs me my BLOGbranding is out of whack? It’s information. It’s helpful. It’s all, in a sense, at arms length. Not super personal.
What do I care if the Tornado or Husband lets me know (after working to live my priorities) I’m not the person I think I am? A lot.
Because the thought of asking them terrified me, I knew I had to do it.
Now, some might think asking a 6 year old for her 3 words would result in a shower of compliments.
I adore my child–but that’s not who she is.
She’s told me my teeth are yellow (and asked if that will happen to her when she’s “old”).
Shes informed me when she thinks my outfits are mismatched.
Ive always let her know home is a safe place to fall & she can say what she thinks/feels.
I handed her three pieces of paper and asked her to write 3 words she thought of when she thought about me.
And I waited.
She presented me with the below (and thankfully read them to me, too).
I know this post is far too long (& it’s the edited version!), yet I wanted to share & ask you consider taking part.
- Ponder your personal brand. Consider taking the emotional-risk of discovering if you send out the messages you intend.
- Ponder the life you strive to create. Make yourself vulnerable & ask loved ones what 3 words they’d use to describe you.
I’m asking the now EIGHT YEAR OLD Tornado the same question today.